An exciting opportunity has arisen for an innovative Marketing Manager to join the Marketing Team. The position is a mix of working remotely and at our Head Office in Stratford-upon-Avon.
Role Summary:
As the Marketing Manager you will work closely with the Brand Director and Head of Marketing, leading all communication areas (external and internal) and marketing activities in accordance with manufacturer plans and guidelines. Experience working within the Motor industry is an advantage. Primarily this role will oversee our Toyota and Lexus division.
Responsibilities:
- Devise, develop and implement a detailed and integrated marketing plan that supports departmental goals, budgets and objectives whilst incorporating manufacturer planned initiatives.
- Create marketing campaigns, promotional materials, emails, press releases, articles and presentations, and other written materials as required.
- Liaising with the manufacturer to ensure alignment and adherence to corporate guidelines.
- Producing and distributing core marketing reports where necessary.
- Co-ordinate the administration and logistics support for brand specific events.
- Managing and updating retailer websites.
- Direct Social Media Executives to engage audiences across all social media channels.
- Maintain a keen understanding of industry trends and make appropriate recommendations regarding marketing strategy surrounding them.
- Collaboration with Senior Management team and wider business to ensure business objectives are delivered.
Requirements:
- Proven working experience in marketing is required.
- Tough negotiator.
- Excellent written and verbal communication skills and confidence interacting at all levels.
- Solid experience with MS Word, Excel, PowerPoint and Digital Marketing, including Google Analytics and Social Media.
- Driving licence essential due to location of dealerships and events.
Personal qualities:
- Highly adaptable and detailed oriented.
- Must be able to work in a self-directed, rapidly changing environment.
- Strong organisational and analytical skills with the ability to multitask.
- Ability to cope with pressure.
Working hours:
- The hours of work will be 8:30am – 6:00pm from Monday to Friday (weekend and evening hours will be required for events).
For the successful applicant an excellent package including a company car, laptop and phone awaits.
In return for your hard work, we’ll support you with coaching & development every step of the way. Also, to reward your commitment you’ll get:
- 25 days holiday plus bank holidays.
- Pension scheme.
- Health & wellbeing benefits.
- Group life insurance.
- Company car schemes.
- Staff discount on car servicing.
- Listers Benefits – discounts on retailers, restaurants, cinemas & holidays.
- Long service and loyalty incentives.
- Staff referral scheme.
- In-house, manufacturer & professional qualifications.